A new dog treat line has found a very unique way to promote their new dental chews. Simplicity Pet Care recently launched its newest brand, Patriot 5 Star All-Natural Dental Chews, in conjunction with a new marketing campaign. The social media campaign is being called the #PatrioticPup Competition: The Search for the Most Patriotic Dog in America.
The competition is designed to allow consumers to decide which charities Patriot 5 Star donates to throughout the year. In 2016 they will be focusing on charities that support American veterans, active military, and pets. Prizes will not only include money for charities, but dog toys and American-made dog treats will be up for grabs as well.
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It is simple for dog owners to enter their pet. All they have to do is enter their dog’s picture and information on Twitter, Instagram or Facebook for the chance to win money for the charity of their choosing. Each month, Patriot 5 Star will donate $1,000 to the charitable organization of the winning dog owner’s choosing. The winning dog will also get a basket of products for themselves.
At the end of every month, the top entries in the contest will be posted on the company’s website, and the dog that receives the most votes from the public will be the winner. That’s not even the best part! At the end of the year, one of the 12 furry finalists will be crowned “The Most Patriotic Pup in America.” The pup will be awarded $100,000 for the charity of his owner’s choosing.
Patriot 5 Star Dental Chews are grain-free and made with high-quality, 100 percent American-sourced ingredients. They are made in the U.S., and a portion of all the proceeds from sales of the treats are used to support charities around the country. Elliot Haverlack, Simplicity Pet Care founder and CEO, says:
Simplicity Pet Care’s mission is to provide every pet across the country with access to amazing products that not only taste great, but are also great for them. We wanted to make the safest, most nutritional products available, and that’s what we’re doing with Patriot. We use the highest quality ingredients there are, and sell them at the most affordable price, period.
A portion of the proceeds from the sale of each bag of dental chews from Patriot 5 Star goes to help non-profit organizations that support American initiatives including:
- Pairing veterans with pet companions
- Local K-9 unit support
- PTSD awareness
- Search and rescue dog training
- Wounded soldier support
Patriot 5 Star Dental Chews are designed to clean pets’ teeth naturally while also promoting healthy gums and freshening breath. The company says that they prevent tartar buildup. These dental chews come in two flavors: cinnamon and mint. As the name states, the products are all-natural and free of wheat, corn and soy.
Both flavors of the new pet treats are available in two sizes: small chews and medium/large chews. The small chews are recommended for dogs 5-25 pounds, and the medium/large chews can be used for dogs weighing 25-75 pounds.
Ingredients for the cinnamon flavored treats include: Potato Flour, Pea Protein, Glycerin, Peas, Gelatin, Natural Flavor, Sunflower Lecithin, Apples, Sunflower Oil, Cinnamon, Ground Flaxseed, Citric Acid and Zinc Propionate. The mint treats are made with: Potato Flour, Pea Protein, Glycerin, Peas, Gelatin, Natural Flavor, Sunflower Lecithin, Ground Flaxseed, Sunflower Oil, Citric Acid, Zinc Propionate, Natural Peppermint Flavor, Sodium Copper Chlorophyllin.